Tuesday, December 30, 2008
On behald of my partner, Ryan Stone and myself, we want to say THANK YOU!
Saturday, December 27, 2008
Remember what you accomplished. Remember what worked. Remember how you grew and how you tried and how you adjusted in the face of a different business climate. Remember your success. Thinking about this will change everything, and yes, it will enhance it even more.
Wallow in it and get a good feel of 2008. You only have a few days to rejoice in it while it is still here. I'll leave you now so you can celebrate. See you soon.
Friday, December 26, 2008
Monday, December 22, 2008
This is a commercial for one of my favorite companies. Having been a Netflix subscriber for several years, I can heartily recommend their quality service. And there's much more. . .
One of their commercials stresses the no late fees aspect of their service. That is good and I really do like that. Another talks of their massive selection of available titles--100,000 DVD's and counting. I like that too, but there's more.
You can get a DVD in about 1 day average. This is true and I do like that. You can watch about 12,000 titles on your computer or TV (with device) instantly at no extra charge. I truly enjoy this too, but there's more.
Their service is outstanding! I've had a few DVD's arrive damaged, but they send another one out the same day. Stuff happens, but they stand tall in how it is handled. And they periodically check how they are doing as well. A lot of companies could learn from this one!
What is more and what I have come to like the most about Netflix is the star rating system that allows me to rate movies I've seen and their system will suggest movies that I might like. I can tell you this: I have seen a lot of wonderful movies that I would never have seen if not for this system. It is awesome. I am constantly finding movies I never heard of that are 5 stars!
If you like movies, you have to love Netflix! Inexpensive, great service, massive selection, instant movies online, fast delivery. What's not to like. It is a great company. Check it out for yourself and you too will find that you love Netflix.
Sunday, December 21, 2008
- List your Garage Sales & Community Events FREE!
- Businesses: Add your Local Coupons FREE!
- Garage Sale Calendar
- Local & National News
- Book Club
- Weather, Sports & Traffic
- Local Business Directory
- Shopping & Local Coupons
- Dining & Movies
- Community Events Calendar
- and much more!
Seven sites are online and more coming in 2009!
As the population continues to escalate in California, now more than ever there is a need for one website that serves as a local, one-stop source of information on everything that is happening throughout the city.
For more information, go to www.CommunitiesOnlineNetwork.com, the site nearest your city above, or call Ryan Stone at 707-480-0959.
Saturday, December 20, 2008
I've been to a few events recently that could be very much improved by adding a small sound system that allows the leaders of the event to effectively communicate with the crowd. One event last week was a mixer with over 200 people in attendance and no PA system at all. They were yelling as loud as they could, but you could hear them further than 20 feet away with all the chatter. They also were calling out ticket numbers for prizes.
This is a very easy fix. I found a small, compact, self-contained PA system that is fabulous and it has been used in a wide variety of applications with great success. I highly recommend it. It is a great investment and will last for many years. The unit is the Peavey Escort (R) Portable Sound System. You will find it worth every cent!
Thursday, December 18, 2008
CEO's of large corporations, like GM and Ford don't know everything about their own company, but they don't need to. It's not even their job to know everything. It's their job to lead and part of that leadership is finding the people in and out of the company who know what they need so they can call on it as needed. It would be a serious waste of time and talent for the CEO to know everything.
When it comes to small businesses, you may know a lot about the subject of the business that you run, but you can probably really use some help in marketing, web design, sales ideas and so on. There isn't any way that you could know all you need to know about everything either. So, admitting and accepting this and then seeking assistance is a very wise thing to do. Just by coming to this point and stating this will help the assistance to find you. There are lots of people and companies that are ready and waiting to assist you.
Monday, December 1, 2008
A chain afterall, is individual links fastened together and in most chains, the links are the same. Think about McDonald's Restaurant. It is one of the largest chains in the world and if you happen to like McDonald's food, you can trust that as you travel throughout the country, you will have a consistent experience: good food, cooked in the same way, served in the same way and a clean restaurant with clean rest rooms and well lit spaces and so on. Consistency counts.
I went to Sydney, Australia for a couple weeks a few years ago and the first place we stopped after leaving the airport in our right hand drive car was McDonald's. We wanted to see what was different about McDonald's from the way it was in the U.S.. It was so very similar that I would have to say it was a consistent experience. They had a couple of items on the menu that you wouldn't find in the U.S., but other than that, the experience was the same.
Another way to look at this if you don't have and don't intend to have multiple locations is to think about the consistency of the customer experience in each visit to your store. That is very important to convey to the customer that they can expect a certain level of experience each time they come in. This will speak to displays, atmosphere, employee training and so on. People want to feel comfortable and they want to know that they will feel comfortable again should they have the opportunity to return. I know that I do and I choose places based on how I feel when I am in their store. How can you give your customers a consistent experience?