Monday, November 29, 2010

Melinda French Gates: What Nonprofits Can Learn From Coca-Cola


About this talk

At TEDxChange, Melinda Gates makes a provocative case for nonprofits taking a cue from corporations such as Coca-Cola, whose plugged-in, global network of marketers and distributors ensures that every remote village wants -- and can get -- a Coke. Why shouldn't this work for condoms, sanitation, vaccinations too?


About Melinda French Gates

Melinda French Gates is co-chair of the Bill & Melinda Gates Foundation

See more great talks at http://www.ted.com/

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