Monday, January 31, 2011

An Example Of Wendy VanHatten's Travel & Escapes Blog

Below is a sample of a post from a favorite blog of mine and published by Wendy VanHatten (also of VanHatten Writing Services). It is a wonderful mix of short talk and beautiful photographs. Here is a link for you to check it out and follow if you like: http://travelsandescapes.blogspot.com/

San Francisco has more than hills...although the hills are impressive.

And views from those hills are equally as impressive.

Located in the heart of San Francisco's Theatre District , between Union Square and Nob Hill, is the Marine's Memorial Theatre. This historic landmark is a major player in the regional theater scene, bringing New York and regional performances.

Arthur Miller's "The Crucible" and "Death of a Salesman", Tennessee Williams "Camino Real", "Mother Courage" by Bertholt Brecht, and "Becket" by Jean Anouilh...to name a few from 1955 to 1965.

From 1967 to 1982 other famous plays and actors appeared on stage. "Long Day's Journey Into Night" by Eugene O'Neill and "The Boys of Autumn" starring Burt Lancaster and Kirk Douglas are just a couple. Many more have followed since then.

This 650 seat theater, built in 1926, originally was home of the national radio broadcasts featuring Jack Benny, Bob Hope, Bing Crosby and Frank Sinatra.

Shows, including "Forever Tango" and upcoming 10th Annual Sketchfest bring celebrities, dancers, and actors to the stage. It is definitely worth a stop when in San Francisco. Better yet...make it your destination.

Check out the upcoming performances at www.marinesmemorialtheatre.com.

Sunday, January 30, 2011

Saturday, January 29, 2011

Upward Trend's Company Philosophy Drives Our Business

Upward Trend has two main components in our business philosophy that drives everything that we do. Number one is the foundation that supports all of our services, and it is to help you grow your business. A business that is not growing is surely declining. There is no such thing as standing still.

We help you grow your business by using Internet tools, consulting and networking. Ours is a monthly service that performs all month every month while you are a client, always moving your influence forward and growing with accumulation and expansion. This is the main reason that we developed the extremely popular Trend Setter Package. This package keeps expanding every month, where before we would just build and website and then it would be left on its own by the owner. Now, all we do is the Trend Setter Package.

The second driving force in our business philosophy was borrowed from Anthony Robbins. He called it CANi, which stands for Constant and Never-Ending Improvement. We are constantly improving everything that we do and the products we offer. For example, after launching our Trend Setter Package officially in April of 2010, in October of 2010, we added video to every clients package at no extra charge. Since then we have produced a number of videos and posted them on our clients websites, blogs, social media and more. In addition, this expanded our social media presence by opening a YouTube account for each client to hold their videos. All of that is searchable.

Another improvement happened in the last couple of months where we are now adding custom graphic banners to many of our clients blogs. Here are some examples besides our own blog here:

http://folsomlakefleet.blogspot.com
http://gewekecommercialtruck.blogspot.com
http://wethepeople-fairfield.blogspot.com
http://norcalfordtruckclub.blogspot.com

These new banners improve the branding and the look dramatically and make for a much better overall product and presence.

These two business philosophies are driving our business to new heights every month, and our clients are the first beneficiary.

Friday, January 28, 2011

American Leads Company Is Upward Trend's Latest Trend Setter Package Client

Upward Trend welcomes American Leads Company to our Trend Setter Package. Diana Harczak, president of American Leads Company operates out of Vacaville, CA, with a business address in Benicia, CA. They have been in business for over 23 years since 1988. Their current website is www.american-leads.com and Upward Trend will be building a completely new website, adding a blog, social media service via facebook, twitter, linkedin and more, along with video, and email newsletter, SEO optimization and more. All these services are included in our Trend Setter Package.

Look for more very soon from American Leads Company.

Thursday, January 27, 2011

Testimonial For Upward Trend's Trend Setter Package Service

January 26, 2011

Hi Ryan & Terry,

Jodi and I wanted to let you know what a terrific job you are doing for JN Productions. We haven’t started our advertising campaign yet for the Vacaville Total Home & Garden Show but we are almost sold out of booths for this year’s show. All the work that Upward Trend has done for our website, news letter, blogging, facebook and twitter has really paid off. We have been tracking incoming telephone calls and everyone found us because all of the social media marketing you have done for us.

Thanks again,

Nicole & Jodi
Vacaville Total Home & Garden Show
http://www.vacahomeshow.com/

Wednesday, January 26, 2011

Brand You: Thank You Notes


Tom Peters once wrote 30 Rules of Implementation. The first one? Thank you notes. "Recognition, appreciation, nothing gets you further--and it also makes you a better human being." To find out more, visit http://www.tompeters.com/.

Tuesday, January 25, 2011

LeTip Of Vacaville Is Latest Upward Trend Client

LeTip of Vacaville, a chapter of LeTip International is our latest Upward Trend client. Upward Trend has been active members of LeTip of Vacaville for about two years and we are pleased to have the opportunity to build a website for LetTip of Vacaville.

Monday, January 24, 2011

Power2Patients Is Upward Trend's Latest Trend Setter Package Client

Upward Trend welcomes Power2Patients as our latest Trend Setter Package client. Power2Patients is a medical patient consultantcy and advocate group and taking that kind of idea to new levels of value to patients.

We will be busy in the next week or so building the pieces of the Trend Setter Package including, a great website, effective and constantly updated blog, many layered social media including facebook, twitter, linkedin and more, SEO optimization, video, YouTube and more.

Watch for more very soon from Power2Patients. We will give updates as they transpire. Again, we want to welcome Power2Patients to the Upward Trend family.

Sunday, January 23, 2011

TEDxTucson - George Land - The Failure of Success


Fascinating short talk!

Pierce and Associates Company Is Upward Trend's Latest Trend Setter Package Client

Upward Trend is pleased to announce our first out of state client, and our latest Trend Setter Package client, Pierce and Associates Company, headquartered in Scottsdale, Arizona. Sue Pierce is the owner and she has a nationwide business with clients all over the country dealing with helping schools and businesses save money on their energy use. She is also publishing a book in the next sixty days.

Pierce and Associates Company's current website is http://www.pierceandassociatescompany.com/. Upward Trend will be building an entirely new site, along with the other features of the Trend Setter Package, such as, a blog, a monthly newsletter, social media management of dual facebook pages, twitter and linkedin to name a few. It also includes SEO optimization, hosting and domain name renewals, and video.

Look for more from this great company soon. Again, we would like to welcome Sue Pierce and Pierce and Associates Company to Upward Trend and our latest Trend Setter Package client. Thank you for your business!

Saturday, January 22, 2011

Sierra Truck and Van Is Upward Trend's Latest Trend Setter Package Client

Sierra Truck and Van is a truck and van accessories company in Cordelia at 225 Lopes Road. Sierra Truck and Van also sells commercial style trailers, and more. They have been in business for over 20 years in the same location and it is owned by brothers Hugh and Tim Lukehart.

Upward Trend will be building Sierra Truck and Van a new website, blog, doing social media for them including facebook, twitter, linkedin and more. The package also includes video, SEO optimizaton and a monthly newsletter, so this package will serve Sierra Truck and Van very well for their Internet marketing.

Their new website should be live within a couple of weeks, but their blog and other parts of the Trend Setter Package will be live in a few days. We've already shot one video segment and will have that posted to the blog in a couple days. Here is the blog: http://sierratruckandvan.blogspot.com/. Watch for updates in the next few days.

Again, we want to welcome Sierra Truck and Van, and the people Ryan and I have known for a long time to the Upward Trend Management Services Trend Setter Package.

Friday, January 21, 2011

Jacob's Auto Body Is Upward Trend's Latest Trend Setter Package Client

Jacob's Auto Body
1011 Mason St, Suite 7
Vacaville, CA 95688
Jacob Weins, Owner
707-452-9692

Upward Trend is pleased to announce that Jacob's Auto Body is our latest Trend Setter Package client. Jacob's has been a client of Upward Trend for some time and we built their first website. Now as a Trend Setter Package client, we will be building a blog, doing facebook, twitter, linkedin and other social media, SEO optimization, video, a newsletter and more. In addition, we will be expanding and massaging their current website at http://www.jacobsautobody.net/.

Because of the Trend Setter Package, we will now be able to expand Jacob's Auto Body's Internet reach dramatically. We are looking forward to having a blog online in a couple days along with beginning the social media and other aspects of the package.

Jacob's Auto Body has been serving the greater Solano area since 1996. They specialize in collision repair for all Imports and Domestics. Their goal is to restore your vehicle to its pre-accident condition quickly, at a fair price with complete customer satisfaction and a lifetime warranty on workmanship and paint performance.

Jacob's Auto Body technicians are I-Car trained and ASE certified. The shop uses the latest technology in refinishing, including PPG enviro based paint and a high tech preparation spray booth guaranteeing your automotive finish against peeling, delaminating, cracking and loss of gloss. Their PPG certified technicians provide the consumer with unquestionable quality for your automotive refinishing needs.

Give them a call at 707-452-9692.

Thursday, January 20, 2011

North Bay Truck Body Is Bob Dias. Bob Dias Is North Bay Truck Body.




North Bay Truck Body in Cordelia, CA (Fairfield) is a super star in truck body companies. I've dealt with a lot of them and have seen many operations, and North Bay Truck Body is in the best category. They are super stars for one reason and one reason only: Bob Dias.

I've known Bob Dias since 1990, when I was the commercial truck manager at Biddulph Chevrolet in Santa Rosa and I was interviewing body companies to choose a main company to use for our truck upfits. So, I called him up, told him what I was wanting and came over to Cordelia to "interview" him to see if he was a fit for what I wanted. Many hundreds of thousands of dollars worth of business and about 21 years later, I still send business to Bob Dias and do it without the slightest hesitation. He is simply the best.

Bob is real. He's no more perfect than anyone else, and he shows that vulnerability sometimes, but it is with the deepest love that I even share that and share it because it helps make him what he is. He is fair. One of the fairest people in business dealings I have dealt with in all my years of business. He is knowledgeable. When I need to know something about bodies, I call Bob. Even when I worked for another body manufacturer myself, I always knew I could count on Bob to answer any question fully and frankly and accurately. I made my decisions based on that input.

North Bay Truck Body is not cheap, but neither are the expensive. They are fair. No matter how you might look at the price however, they build nothing but quality. And, we all know that every company misses the mark from time to time, but this is certain: Bob stands behind what he does 100%. Bob makes it right.

North Bay's specialty is custom flatbed products. That is a wide range of designs and modifications! They excel at custom flatbeds and I could easily show you hundreds of photos of the trucks they've built. If you need a custom or customized flatbed, North Bay is the place to go. North Bay Truck also distributes service bodies, dump bodies and a wide range of other body applications. I'm sure whatever body you may need, North Bay can either build it for you, or tell you a great place to get it.

All of that comes from Bob who has been in the business all his life. I'm proud to call him friend as well as an Upward Trend client, and he is a vendor, or rather I am his client whenever I have need. You cannot miss with Bob Dias and North Bay Truck Body. Thanks Bob!

Call North Bay Truck Body at 707-864-2700 and visit their website at http://www.nbtb.com/.

Wednesday, January 19, 2011

Knotty Hair Salon In Suisun City Is Latest Trend Setter Package Client


Upward Trend is pleased to announce that the Knotty Hair Salon at 601 Main Street, in historic downtown Suisun City, CA as the latest Trend Setter Package client.

The Knotty Hair Salon is owned by Emily Giangrasso who is also a stylist and make-up artist. Their new location in the historic old Bank of Suisun building is unique to say the least. Emily has done an outstanding job of remaking this old bank building into a fine salon that looks classy, interesting and full of ambient light. The old bank vaults have been combined into one and that is the wash area. It is really a lot of fun!

Knotty Hair Salon's current website is http://www.myknottyhair.com/. Upward Trend will begin building their new website within a week and have it up before the 10th of February. In addition, as part of the Trend Setter Package, Upward Trend will be setting up their new blog, maintaining and expanding their Facebook, adding Twitter, LinkedIn, setting up their YouTube and adding videos and more. All of this maintained and expanded and enhanced every month.

Emily has a skilled staff of artists to take care of any hair styling and maintenance needs. Their official hours of operation are Monday through Friday 10:00am to 7:00pm, Saturday 9:00am to 4:00pm, and Sunday by appointment only. Give the Knotty Hair Salon a call at 707-434-9100.


Tuesday, January 18, 2011

Green Build Energy Group Is Latest Trend Setter Package Client

Upward Trend is pleased to announce that Green Energy Group has become our latest Trend Setter Package client. We have begun building their website, blog, and social media presence and look forward to doing their newsletter, working on their search engine optimization and video, which is all included in the Trend Setter Package for a very low monthly investment. You will hear more about this exciting company in the next few weeks.

Since the slide above may be a bit hard to read, here is a list of the Sustainable Solutions repeated:

  • Owner and occupant interviews
  • Utility bill analysis
  • Site inspection and measurement
  • Combustion appliance safety testing
  • Pressure tightness and duct testing
  • Air temperature and flow measurement
  • Thermal imaging analysis
  • Furnaces, AC, water heaters, lighting, major appliance inspections
  • Insulation inspection and evaluation
  • Moisture measurement and assessment
  • Whole-house energy performance modeling
  • Prioritized improvement recommendations
  • Highest quality performance retrofit contracting
  • Secure all available rebates and incentives
  • Post-retrofit testing to verify results
  • Renewable energy design and installation
  • Ongoing service and maintenance available

Monday, January 17, 2011

Talk Of The Town Salon In Vacaville ROCKS!



Jackie Vassalo, Owner
707-453-0588

Here's some information about Talk of the Town Salon from their website:

Talk of the Town Salon in Vacaville is a SALON offering expertise in Hair care and SofTap Permanent Makeup.

At Talk of the Town Salon in Vacaville we guarantee to satisfy your every need with our well-established staff of artists and designers. It is our desire to provide you with excellent customer service and superior quality work! We not only hope to exceed your expectations but, we strive to do so in a positive and uplifting environment.

We offer fantastic services and product selections such as Enjoy, Dermaorganics, Eufora Haircare Products, Alterna Caviar, Moroccan Oil, Cinderella Hair Extensions and many other popular brands.

With our up-to-date looks and trends, we invite you to become a part of Talk of the Town's family!

At Talk of the Town we love what we do and do what we love and we specialize in YOU!

Call us for a consultation with one of our highly qualified designers. Let them rise to the challenge of your beauty needs.

Jessica Berumen
707-450-9341

Ginger Norman
707-682-1923

Rosana Lopez
707-365-8274

Ellen Lippolis
707-446-3145

Lisa Becker
707-718-4027

Check out all of the Talk of the Town's services at http://www.tottsalon.com/, from there you can check out their blog and social media links.





Sunday, January 16, 2011

Guitar Lessons: A Life's Journey Turning Passion Into Business By Bob Taylor


This is an inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers. Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the a-ha moment in junior high school that inspired his very first guitar, Taylor has been living the American dream, crafting quality products with his own hands and building a successful, sustainable business. http://www.taylorguitars.com/

Saturday, January 15, 2011

An Example Of Excellent Marketing! Wegmans.


Here's a sample of what this company has done in their desire to guide their customers to finding and utilizing better foods. Go to their home page on YouTube for many more such videos.
Here's a link: http://www.youtube.com/user/wegmansfoodmarkets. Brilliant work.

Wegmans nutritionist Jen Felice gives you the 411 on healthy foods to help your immune system. For more healthy tips visit us at http://wegmans.com/

Nor Cal Ford Truck Club Is Newest Trend Setter Package Client



Upward Trend is pleased to announce that the Nor Cal Ford Truck Club has become our latest Trend Setter Package client. We built them a website a couple years ago, and then built them a much improved version about 8 months ago, and now the Nor Cal Ford Truck Club is getting the whole multi-featured Trend Setter Package, including a blog, social media including facebook and twitter, a newsletter, video, SEO optimization and more. See more about our services at http://www.upwardtrend.org/.

The Nor Cal Ford Truck Club is a leader in truck clubs across the country. Paul Brown, president of the club signed up a couple days ago and we are getting their services lined up and ready for launch in a couple of days. See their website at http://www.norcalfordtruckclub.com/.

Welcome to the Nor Cal Ford Truck Club!


Friday, January 14, 2011

Wendy VanHatten of VanHatten Writing Services Can Help You Get It Done

As a customer of Wendy VanHatten's, I wanted to give a personal recommendation about her services as VanHatten Writing Services.

Wendy is an editor and can help you put your best foot forward in helping you write and improve articles, essays, the next great American novel, a trade publication, you name it. If it is written, she can be of service. Want your website copy cleaned up and improved? She can help. Have an important written presentation for your boss or important clients? She can help. Want to finally get that book written? She can help. She can do it all and Wendy has helped Upward Trend and Terry Minion as well.

Wendy helped us clean up a 5-page promotional piece with outstanding results. She did it in a few hours and the price was so low I was very surprised. She has helped several of our website clients to help create better copy for their websites. But she can do so much more. . .

As we speak, Wendy is helping me get a book written and completed that has been on my agenda for several years and it is finally coming to fruition thanks to Wendy. I asked Wendy if she wouldn't mind ghost writing a book with me and she agreed. We record sessions on a digital recorder, she takes that, puts it all together, we make changes and additions, she cleans it all up and out comes a finished product. In fact, we are writing two books, one right after the other on the same subject, and in addition to that, she is helping Upward Trend with a complete employee manual and a company internal piece for the owners.

I couldn't be more pleased with each and every interaction with Wendy. She makes it all so easy for me, and her fees are so reasonable, I'm thinking of lots of projects to get accomplished! Whatever your written project needs, large or small, Wendy can help. Take it from me and my personal experience. Give her a call and discuss your needs today! You remember. . . that book that you've been thinking about for the last ten years. . . she'll help you get it in print!




707-685-9478